Objective Of Kentucky Fried Chicken Engineering Essay

Objective Of Kentucky Fried Chicken Engineering Essay Objective of the Kentucky Fried Chicken (KFC) have two objectives are stated objective and implied objective. First objectives in the stated objective are product development. In this objective the KFC do the increase variety on menu, introduce desert menu and introduce buffet to restaurants. Second objectives from the stated objective is introduction on the Neighborhood Program with menu items target African Americans in major cities with the items of greens, macaroni and cheese, peach cobbler and red beans and rise. Besides that, menu items targeting Hispanics in major cities with the items of fried plantains, flan and tress leeches. Others objectives is implementation on non-traditional units including the shopping mall food courts, universities, hospitals, airports, stadiums, amusement parks, office building and mobile units. After that, in this objectives want to increase profitability of KFC through the reduced overhead costs, increased efficiencies, improved customer service, cleaner restaurants, faster and friendlier service and continued high quality products. Also have to resolve franchise problems in the United States. In implied objectives have four objectives. First objective is expansion of international operations to provide the increased percentage of overall sales growth and increased percentages of profit growth. Also want to increased expansion of franchises into Mexico. The next objective is expansion of franchise operation beyond Central America, continued promotion of healthier image through removal of the world fried from the name and to improve menu selection of rotisserie. Industry analysis is important to unusual for a firm in a troubled industry to perform well. The economic structure of an industry is not an accident. It is complexities are the result of long term social trends and economic forces. But its effects to the business manager are immediate because it determines the competitive rules and strategies to use. Five forces that are widely use to assess the structure of any industry. The five forces are the bargaining power of supplier, bargaining power of the buyers, threat of new entrants, threat of substitute and rivalry among competitors. The strength of the five forces determines the profit potential in an industry by influencing the price, costs and required investment of business it is the element of return on investment. Stronger forces are associated with a more challenging business environment. In the first forces is bargaining power of suppliers thats means any business requires inputs such as labor, parts, raw, materials and services. The cost of inputs can have a significant effect to companys profitability. Whether the strength of suppliers represent a weak or string force thing on the amount or bargaining can exert and ultimately on how can influence the terms and conditions of transaction in their favor. Besides thats, to reducing the bargaining power of suppliers are reduce inventory costs by providing just in time delivers, enhance the value of goods and services supplied use of information about customer needs and preferences and speed the adoption of new technologies. Second forces is bargaining power of buyers thats the power of buyers describe the effect that the customers have on the profitability of the business. The transaction between the seller and the buyer creates value for both parties. Buyers have more power when the industry has many small companies supplying the product and buyers are few and large. After that the customers have access to and are able to evaluate market information. To reducing the bargaining power of buyers are increasing their loyalty to the business through partnerships or loyalty programs, selling directly to customers, or increasing the inherent or perceived value of a product by adding features or banding. The next forces of the industry are threat of new entrants thats means the new entrants is the possibility that new firms will enter the industry. New entrants bring a desire to gain market share and often have significant resources. Analyzing the threat of new entrants involves examining the barriers to entry and the expected reactions of existing firms to new competitors. These barriers protect the companies already in business by being a hurdle to those trying to enter the market. Entry barriers are unique for each industry and situation, and a change over time. The threat of new entrants is greatest when the processes are not protected by regulations or patents and competitors may be scared away when the learning curve is steep, competitors will be attracted to an industry where the production process is easily learned. The threat of substitutes is forces of industry. Be aware that substitute products can come in many shape and size, and do not always come from traditional competitors. Products from one business can be replaced by products from another. Substitute products are those that can fulfill a similar need to the one product fills. Substitutes are a greater threat when the products does not offer any real benefit compared to other products. After that, it is easy for customers to switch. Means thats a grocer can easily switch from paper to plastic bags for its customers, but bottler may have to reconfigure its equipment and retains its workers if it switches from aluminum cans to plastic bottles. To reducing the threat of substitutes is using tactics such as staying closely in tune with customer preference and differentiating the product by branding. The last forces are rivalry among competitors. Competition is the foundation of the free enterprise system yet with small business even a little competition goes a long way. Because company in an industry is mutually dependent, actions by one company usually invite competitive retaliation. Rivalry among competitors is often the strongest of the five competitive forces, but can vary widely among industries. If the competitive force is weak, companies may be able to raise prices, provide fewer products for the price, and earn more profits. The most intense rivalries occur when one firm or a small number of firms have incentive to try and become the market leader or when the market is growing slowly or shrinking. To reducing the threat of rivals is employing a variety of tactics. To minimize price competition, distinguish the products from the competitors by innovating or improving features. WHAT IS KFC KFC Corporation founded and also known as Kentucky Fried Chicken is a chain of fast food restaurants based in Louisville, Kentucky. KFC has been a brand and operating segment, called a concept, of Yum! Brands since 1997 when that company was spun off from PepsiCo as Tricon Global Restaurants Inc. The company was founded as Kentucky Fried Chicken by Colonel Harland Sanders in 1952, through the idea of KFCs fried chicken actually goes back to 1930. The company adopted the abbreviated form of its name in 1991. Starting in April 2007, the company began using its original name, Kentucky Fried Chicken, fir its signage, packaging and advertisement in the United State as part of a new corporate rebranding program, newer and remodeled restaurants will have the new logo and name while older stores will continue to use the 1980s signage. Since its inception, KFC has evolved through several different organizational changes. These changes were brought about due to the changes of ownership that followed since Colonel Sanders first sold KFC in 1964. In 1964, KFC was sold a small group of inventors that eventually took it public. Heublein, Inc, purchased KFC in 1971 and was highly involved in the day to day operations. R.J. Reynolds then acquired Heublein in 1982. R.J. took a more laid back approach and allowed business as usual at KFC. Finally, in 1986, KFC was acquired by PepsiCo, which was trying to grow is quick serve restaurant segment. PepsiCo presently runs Taco Bell, Pizza Hut and KFC. The PepsiCo management style and corporate culture was significantly different from that of KFC. By the end of 1994, KFC was operating 4 258 restaurants in 68 foreign countries. KFC is the largest chicken restaurant and the third largest quick service chain in the world. Due to market saturation in the United States, international expansion will be critical to increased profitability and growth. The companies of KFC have more than 36 000 locations around the world. The company is ranked number 239 on the Fortune 500 list, with revenues in excess on $11 billion in 2008. Every day, more than 12 million customers are served at KFC restaurants in 109 countries and territories around the world. The companies of KFC more than 15 000 units around the world. SWOT ANALYSIS SWOT analysis is a strategic planning method used to evaluate the strengths, weaknesses, opportunities and threats involved in a project or in a business venture. It involves specifying the objective of the business venture or project and identifying the internal and external factors that are favorable and unfavorable to achieving that objective. A SWOT analysis must first with defining a desired end state or objective. A SWOT analysis may be incorporated into the strategic planning model. Strategic Planning, including SWOT and SCAN analysis, has been the subject of much research. After that, in SWOT analysis have the strengths, weaknesses, opportunities and threats. The strengths are attributes of the person or company that are helpful to achieving the objectives. The weaknesses are attributes of the person or company that are harmful to achieving the objectives. After that, the opportunities means external conditions that are helpful to achieving the objectives and the last is threats means that external conditions which could do damage to the objectives. In the strength have the lack of secondary trading such as sukuk flexibility of the Syariah, Syariah Supervision, advantages of religious preposition, less use of money for speculative purpose, divine sources, Islamic rating agencies, morale and commitment to serve, huge amount of saving, innovative aspect, location wise and geographically, transparency, justice and fairness, according standards, quality of service, legal and regulatory framework and information system. After that, the weaknesses have are lack of standardization, reverse engineering of conventional product, there are differences in theory and practice, lack of Islamic gedging mechanism, no fixed obligations, unresolved fiqh issue, small percentage of profit loss sharing product, lack of qualified personnel, time or season factors, disadvantages of proposition, divergence of Shariah opinion and lack of Shariah compliant investment avenue. The opportunities have the technological advances, Islamic is a complete solution, the growth of socially responsible investing, faith based customer, large potential ahead in retail, corporate and investment banking, potential relating to sukuk, better customer relations, serving for all potential specific sectors, potential in fund management and provide innovative product. The last is threats have the global financial crisis, economic uncertainty in global market, market demand, shortage of recourses, lack of sustainable financial backing, intense competition from the conventional institutions, paucity of 100% Syariah compliant solution, liquidity and monetary management, a lot legislation is required, lack of awareness and understanding of Islamic financial product and sophisticated conventional financial system. CALCULATION KFC NAB ALL ORDINARIES DATE ADJ CLOSE RETURN ks-k bars (ks-k bars)2 1 1/6/2003 3.5 2 1/13/2003 3.6 -0.012234456 -0.011218519 0.0001258552 3 1/20/2003 3.78 -0.021189299 -0.020173361 0.0004069645 4 1/27/2003 3.62 0.018783229 0.019799167 0.0003920070 5 2/5/2003 3.52 0.012165907 0.013181845 0.0001737610 6 2/10/2003 3.46 0.007466565 0.008482502 0.0000719528 7 2/17/2003 3.12 0.044921505 0.045937442 0.0021102486 8 2/24/2003 3.5 -0.04991345 -0.048897513 0.0023909667 9 3/3/2003 3.5 0 0.001015938 0.0000010321 10 3/10/2003 3.46 0.004991946 0.006007883 0.0000360947 11 3/17/2003 3.4 0.007597182 0.008613119 0.0000741858 12 3/24/2003 3.46 -0.007597182 -0.006581244 0.0000433128 13 3/31/2003 3.42 0.005049993 0.00606593 0.0000367955 14 4/7/2003 3.46 -0.005049993 -0.004034055 0.0000162736 15 4/14/2003 3.42 0.005049993 0.00606593 0.0000367955 16 4/21/2003 3.5 -0.010041938 -0.009026001 0.0000814687 17 4/28/2003 3.5 0 0.001015938 0.0000010321 18 5/5/2003 3.5 0 0.001015938 0.0000010321 19 5/12/2003 3.48 0.0024888 0.003504738 0.0000122832 20 5/19/2003 3.48 0 0.001015938 0.0000010321 21 5/26/2003 3.48 0 0.001015938 0.0000010321 22 6/2/2003 3.5 -0.0024888 -0.001472863 0.0000021693 23 6/9/2003 3.66 -0.019413041 -0.018397103 0.0003384534 24 6/16/2003 3.66 0 0.001015938 0.0000010321 25 6/23/2003 3.6 0.007178585 0.008194522 0.0000671502 26 6/30/2003 3.56 0.004852503 0.005868441 0.0000344386 27 7/7/2003 3.8 -0.028333599 -0.027317661 0.0007462546 28 7/14/2003 3.76 0.004595752 0.005611689 0.0000314911 29 7/21/2003 3.86 -0.01139946 -0.010383522 0.0001078175 30 7/28/2003 3.94 -0.008908917 -0.007892979 0.0000622991 31 8/4/2003 4 -0.00656377 -0.005547832 0.0000307784 32 8/11/2003 3.98 0.002176919 0.003192857 0.0000101943 33 8/18/2003 4.38 -0.041591038 -0.040575101 0.0016463388 34 8/25/2003 4.48 -0.009803903 -0.008787966 0.0000772283 35 9/1/2003 4.44 0.003895044 0.004910982 0.0000241177 36 9/8/2003 4.46 -0.001951889 -0.000935951 0.0000008760 37 9/15/2003 4.2 0.026085568 0.027101506 0.0007344916 38 9/22/2003 4.28 -0.008194479 -0.007178541 0.0000515314 39 9/29/2003 4.22 0.006131318 0.007147256 0.0000510833 40 10/6/2003 4.26 -0.004097148 -0.00308121 0.0000094939 41 10/13/2003 4.46 -0.01992526 -0.018909322 0.0003575625 42 10/20/2003 4.64 -0.017183122 -0.016167184 0.0002613778 43 10/27/2003 4.84 -0.018327381 -0.017311443 0.0002996861 44 11/3/2003 4.8 0.003604124 0.004620062 0.0000213450 45 11/10/2003 4.5 0.028028724 0.029044661 0.0008435924 46 11/17/2003 4.44 0.005829544 0.006845481 0.0000468606 47 11/24/2003 4.36 0.007896481 0.008912419 0.0000794312 48 12/1/2003 4.3 0.006018034 0.007033971 0.0000494768 49 12/8/2003 4.26 0.004058856 0.005074794 0.0000257535 50 12/15/2003 4.28 -0.00203417 -0.001018232 0.0000010368 51 12/22/2003 4.26 0.00203417 0.003050108 0.0000093032 52 12/29/2003 4.24 0.002043743 0.00305968 0.0000093616 53 1/5/2004 4.3 -0.006102599 -0.005086661 0.0000258741 54 1/12/2004 4.62 -0.03117352 -0.030157582 0.0009094798 55 1/19/2004 4.66 -0.003743941 -0.002728003 0.0000074420 56 1/26/2004 4.6 0.005628085 0.006644023 0.0000441430 57 2/4/2004 4.62 -0.001884144 -0.000868206 0.0000007538 58 2/9/2004 4.38 0.023167865 0.024183803 0.0005848563 59 2/16/2004 4.36 0.001987621 0.003003559 0.0000090214 60 2/24/2004 4.48 -0.011791525 -0.010775587 0.0001161133 61 3/1/2004 4.42 0.005855745 0.006871682 0.0000472200 62 3/8/2004 4.44 -0.001960701 -0.000944763 0.0000008926 63 3/15/2004 4.3 0.013914515 0.014930452 0.0002229184 64 3/22/2004 4.3 0 0.001015938 0.0000010321 65 3/29/2004 4.3 0 0.001015938 0.0000010321 66 4/5/2004 4.5 -0.019744058 -0.01872812 0.0003507425 67 4/12/2004 4.68 -0.017033339 -0.016017402 0.0002565572 68 4/19/2004 4.6 0.007488021 0.008503959 0.0000723173 69 4/26/2004 3.78 0.085266032 0.08628197 0.0074445783 70 5/3/2004 3.74 0.004620198 0.005636135 0.0000317660 71 5/10/2004 3.72 0.002328662 0.0033446 0.0000111863 72 5/17/2004 3.56 0.019092942 0.02010888 0.0004043670 73 5/24/2004 3.74 -0.021421604 -0.020405667 0.0004163912 74 5/31/2004 3.7 0.004669878 0.005685816 0.0000323285 75 6/7/2004 3.68 0.002353905 0.003369843 0.0000113558 76 6/14/2004 3.58 0.011964792 0.01298073 0.0001684993 77 6/21/2004 3.44 0.017324584 0.018340522 0.0003363747 78 6/28/2004 3.24 0.026013432 0.02702937 0.0007305868 79 7/5/2004 3.18 0.00811789 0.009133828 0.0000834268 80 7/12/2004 3.32 -0.018710964 -0.017695026 0.0003131139 81 7/19/2004 3.3 0.002624144 0.003640082 0.0000132502 82 7/26/2004 3.2 0.013363962 0.014379899 0.0002067815 83 8/2/2004 3.22 -0.002705893 -0.001689956 0.0000028560 84 8/9/2004 3.2 0.002705893 0.003721831 0.0000138520 85 8/16/2004 3.12 0.010995384 0.012011322 0.0001442719 86 8/23/2004 3 0.017033339 0.018049277 0.0003257764 87 8/30/2004 3.14 -0.019808393 -0.018792456 0.0003531564 88 9/6/2004 3.14 0 0.001015938 0.0000010321 89 9/13/2004 3.16 -0.002757435 -0.001741497 0.0000030328 90 9/20/2004 3.34 -0.024059384 -0.023043446 0.0005310004 91 9/27/2004 3.3 0.005232527 0.006248465 0.0000390433 92 10/4/2004 3.34 -0.005232527 -0.004216589 0.0000177796 93 10/11/2004 3.42 -0.010279639 -0.009263702 0.0000858162 94 10/18/2004 3.36 0.007686829 0.008702766 0.0000757381 95 10/25/2004 3.4 -0.00513964 -0.004123702 0.0000170049 96 11/1/2004 3.48 -0.010100327 -0.009084389 0.0000825261 97 11/8/2004 3.48 0 0.001015938 0.0000010321 98 11/15/2004 3.54 -0.007424018 -0.00640808 0.0000410635 99 11/22/2004 3.5 0.004935218 0.005951155 0.0000354163 100 12/6/2004 3.5 0 0.001015938 0.0000010321 101 12/13/2004 3.44 0.007509602 0.008525539 0.0000726848 102 12/20/2004 3.5 -0.007509602 -0.006493664 0.0000421677 103 12/27/2004 3.52 -0.002474619 -0.001458681 0.0000021278 104 1/3/2005 3.58 -0.007340363 -0.006324425 0.0000399984 105 1/10/2005 3.8 -0.02590057 -0.024884632 0.0006192449 106 1/17/2005 3.9 -0.01128101 -0.010265073 0.0001053717 107 1/24/2005 3.8 0.01128101 0.012296948 0.0001512149 108 1/31/2005 3.82 -0.002279766 -0.001263829 0.0000015973 109 2/7/2005 3.8 0.002279766 0.003295704 0.0000108617 110 2/14/2005 3.8 0 0.001015938 0.0000010321 111 2/21/2005 3.84 -0.004547628 -0.00353169 0.0000124728 112 2/28/2005 3.88 -0.004500501 -0.003484564 0.0000121422 113 3/7/2005 3.86 0.002244421 0.003260359 0.0000106299 114 3/14/2005 3.82 0.004523942 0.005539879 0.0000306903 115 3/21/2005 3.8 0.002279766 0.003295704 0.0000108617 116 3/28/2005 3.8 0 0.001015938 0.0000010321 117 4/4/2005 3.74 0.006911994 0.007927932 0.0000628521 118 4/11/2005 3.7 0.004669878 0.005685816 0.0000323285 119 4/18/2005 3.74 -0.004669878 -0.00365394 0.0000133513 120 4/25/2005 3.76 -0.002316243 -0.001300305 0.0000016908 121 5/3/2005 3.68 0.009340026 0.010355964 0.0001072460 122 5/9/2005 3.7 -0.002353905 -0.001337968 0.0000017902 123 5/16/2005 3.68 0.002353905 0.003369843 0.0000113558 124 5/24/2005 3.58 0.011964792 0.01298073 0.0001684993 125 5/30/2005 3.52 0.007340363 0.008356301 0.0000698278 126 6/6/2005 3.32 0.02540458 0.026420517 0.0006980437 127 6/13/2005 3.22 0.013282212 0.01429815 0.0002044371 128 6/20/2005 3.32 -0.013282212 -0.012266274 0.0001504615 129 6/27/2005 3.28 0.00526424 0.006280178 0.0000394406 130 7/4/2005 3.46 -0.023202255 -0.022186317 0.0004922327 131 7/11/2005 3.3 0.020562159 0.021578097 0.0004656143 132 7/18/2005 3.32 -0.002624144 -0.001608206 0.0000025863 133 7/25/2005 3.3 0.002624144 0.003640082 0.0000132502 134 8/1/2005 3.3 0 0.001015938 0.0000010321 135 8/8/2005 3.62 -0.040194631 -0.039178693 0.0015349700 136 8/15/2005 3.6 0.00240607 0.003422007 0.0000117101 137 8/22/2005 3.6 0 0.001015938 0.0000010321 138 8/29/2005 3.5 0.012234456 0.013250394 0.0001755729 139 9/5/2005 3.5 0 0.001015938 0.0000010321 140 9/12/2005 3.46 0.004991946 0.006007883 0.0000360947 141 9/19/2005 3.64 -0.022025285 -0.021009347 0.0004413927 142 9/26/2005 3.6 0.004798883 0.005814821 0.0000338121 143 10/3/2005 3.62 -0.00240607 -0.001390132 0.0000019325 144 10/10/2005 3.72 -0.011834369 -0.010818432 0.0001170385 145 10/17/2005 3.72 0 0.001015938 0.0000010321 146 10/24/2005 3.68 0.004695121 0.005711059 0.0000326162 147 10/31/2005 3.72 -0.004695121 -0.003679183 0.0000135364 148 11/7/2005 3.7 0.002341216 0.003357154 0.0000112705 149 11/14/2005 3.74 -0.004669878 -0.00365394 0.0000133513 150 11/21/2005 3.74 0 0.001015938 0.0000010321 151 11/28/2005 3.72 0.002328662 0.0033446 0.0000111863 152 12/5/2005 3.76 -0.004644905 -0.003628967 0.0000131694 153 12/12/2005 3.72 0.004644905 0.005660843 0.0000320451 154 12/19/2005 3.74 -0.002328662 -0.001312725 0.0000017232 155 12/26/2005 3.82 -0.009191761 -0.008175823 0.0000668441 156 1/3/2006 4.1 -0.030720494 -0.029704556 0.0008823607 157 1/9/2006 4.12 -0.002113359 -0.001097422 0.0000012043 158 1/16/2006 4.02 0.010671163 0.011687101 0.0001365883 159 1/23/2006 3.94 0.008729831 0.009745769 0.0000949800 160 2/6/2006 4.16 -0.023597109 -0.022581171 0.0005099093 161 2/13/2006 4.14 0.00209299 0.003108927 0.0000096654 162 2/20/2006 4.04 0.010618976 0.011634914 0.0001353712 163 2/27/2006 3.98 0.006498293 0.007514231 0.0000564637 164 3/6/2006 4.04 -0.006498293 -0.005482355 0.0000300562 165 3/13/2006 3.88 0.01754964 0.018565577 0.0003446807 166 3/20/2006 3.8 0.009048129 0.010064067 0.0001012854 167 3/27/2006 3.82 -0.002279766 -0.001263829 0.0000015973 168 4/3/2006 3.78 0.004571563 0.005587501 0.0000312202 169 4/10/2006 3.8 -0.002291797 -0.001275859 0.0000016278 170 4/17/2006 4.32 -0.05570015 -0.054684212 0.0029903631 171 4/24/2006 4.22 0.010171296 0.011187234 0.0001251542 172 5/2/2006 4.1 0.012528594 0.013544532<

Development of Complex Societies Essay

In the early stages of the development of complex societies, many different factors had a powerful impact on the way the societies developed. In some areas of the world, religion was the primary force that led to the creation of organized societies. Other areas developed on trade routes that made it necessary to develop complex societies to incorporate the growth of different economic classes and the wealth they generated into the structure of the government. In each part of the world where complex societies emerged, the communities were responding to different types of challenges and the complexities each society created forced them to confront new challenges which then led to the great, complex societies of history. The urban society of Mesopotamia developed because of the engineering discoveries that allowed residents of the area between the Tigris and Euphrates to increase food production, while the predictability of the Nile River allowed the Egyptians and Nubians to build large , complex societies around their commercial and religious activities. Many simple early societies were based around farming. Through cultivating crops and the land, people learned they could settle down in one place instead of being nomads and support a larger population of people. These villages needed a social structure, but their sizes were limited by the amount of food they could produce. In Mesopotamia, especially Sumeria and Babylon, there is not much rainfall, but farmers learned they could artificially irrigate their crops using the fresh water in the Tigris and Euphrates rivers[1]. The large-scale engineering projects required greater social organization than the simple farming communities that came before, but they also resulted in increased food production that allowed them to build cities. The urban centers that resulted required more sophisticated organization to make sure that the population was productive: that building projects could be completed, that resources were distributed fairly, and that the city could continue to grow[2]. The division of labor also created different economic classes, which resulted in various social classes as well. Some merchants grew wealthy catering to customers who came to the city from other places, and community building projects required supervision, organization, and funding[3]. Such a large society could not exist as small farmers trading with one another. Political authority was needed to maintain order between the citizens and protect the interests of the entire community, especially the cropland that existed outside the city walls. An example of the way that authority influenced society is the codification of laws by Hammurabi, especially as they related to family relationships and how husbands could treat their wives. Upper-class people whose marriages represented political and economic alliances were subject to the same law, so that even if a husband had a right to punish his wife for a suspected affair, he could not do anything to her unless he caught her in the act. If he did act out on his jealousy, he would be punished. Hammurabi’s laws treated women like the property of their husbands and fathers, but they also described certain standards of behavior that citizens should be expected to follow for the sake of stability and to reign in people’s behavior[4]. The innovation of urban development also led to the Sumerian creation of military power, as each city-state had to protect its farmland and irrigation projects from one another and from outside invaders. Once the city-states had organized themselves into relatively peaceful social organizations united under a single government, their growing populations often led them to go out and try to conquer other city-states or areas with more resources to increase their wealth[5]. In Mesopotamia, the social organization created in the first cities led to the establishment of the first empires. Along the Nile River in northern Africa, small city states also emerged due to the increased production of food that agriculture made possible. Agriculture first developed in Sudan, where people first cultivated wheat crops and domesticated animals that roamed the grassland. The growing populations made these cities into cultural and commercial centers, as well, and they also required political authority to keep the peace and maintain the functioning of all of the complex institutions of a city: dividing up resources, keeping the peace, and protecting their resources from other city-states[6]. These cities were often ruled over by Kings who were not only thought of as political authority but were also considered to be divine themselves, so they also held a great deal of religious authority[7]. Over time, the grasslands became desert and agricultural activity centered along the floodplains of the Nile River in Egypt and Nubia. Egypt, particularly, had a very wide and predictable floodplain which attracted immigrants and allowed the population to grow. United under one ruler, who was also considered to be divine, Egyptian society became increasingly complex. Massive amounts of resources, especially wheat from the fertile harvests, had to be dealt with, marketplaces had to be managed, and armies had to be raised to protect the fertile land from invaders. The main organizing force in Egyptian society was its strong religious component. The Pharaoh was considered a god as well as a king, and the religious power he held was just as important as the political power. The colossal building projects that the Egyptians embarked on, such as the pyramids and temples, required a very complex society and highly skilled workers and engineers[8]. They developed a very complex writing system not only to keep commercial records, but also to record their spiritual beliefs and the history of their empire. Harkhuf used it to document his exploration of Nubia and opening of trade routes there, showing the high levels of complexity that each of those societies had risen to[9]. Both the African and Mesopotamian civilizations developed out of small farming communities who practiced small-scale agriculture. In both areas, advances in agriculture led to increased populations living in densely-populated cities, which allowed the people to divide labor and specialize in different things. The division of labor led to advancement in almost every area: from engineering and agriculture to art and, especially, the political organizations that organized the whole society and made all of those things possible. Both civilizations developed writing systems, originally developed to keep records, but soon used to express imaginations, beliefs, and to write down the histories of their nations. While Mesopotamian cultures were organized around the complex building projects needed to irrigate their fields, societies in the Nile River had other pressures. Their cropland was regularly fertilized and irrigated, so their complexity developed out of a need to organize the wealth of the city-state and the empire that came as a result. Without the pressure of constantly trying to keep their crops irrigated, the Egyptians organized around religious beliefs, which they expressed in their greatest building projects and influenced almost everything they did. The pressures that led smaller societies to develop more complex structures were different in each case, but they both resulted in the building of the first great cities which are necessary for the political, social, and technological innovations of complex society. Although the places they lived were very different, the Sumerians and the Egyptians both developed writing to record their progress, political innovations to maintain control of growing populations, and laid the foundations for great building projects and the great civilizations that would come after them. Bibliography Bentley, Jerry H. and Ziegler, Herbert F., Traditions and Encounters Vol. 1 from The Beginning to 1500, 5th ed. New York: McGraw-Hill, 2010 ———————– [1] Jerry H. Bentley and Herbert F. Ziegler, Traditions and Encounters Vol. 1 from The Beginning to 1500, 5th ed. (New York: McGraw-Hill, 2010), 25 [2] Bentley and Ziegel, Traditions, 27 [3] Bentley and Ziegler, Traditions, 33 [4] Bentley and Ziegler, Traditions, 36 [5] Bentley and Ziegler, Traditions, 29 [6] Bentley and Ziegel, Traditions, 50-51 [7] Bentley and Ziegel, Traditions, 52 [8] Bentley and Ziegel, Traditions, 53 [9] Bentley and Ziegel, Traditions, 56

Disaster in Franklin County Essay

The Role of Health Personnel and the Public Health Nurse Public health personnel and public health nurses have many responsibilities in a disaster that are essential to a successful outcome for the community. Their primarily focus is on the safety and health of the public. The health personnel will assess the community’s available resources by providing the necessary assistance and identifying their specific needs related to the disaster. The health care personnel also have the role of educating the community and addressing any physical or psychosocial needs the community might have (Disaster in Franklin County: A Public Health Simulation, 2006). The health personnel will collaborate with the local health department to assemble resources that are required during a disaster and coordinate with community services to ensure the public’s basic needs are met. These services involve social services, volunteers and rescue workers (Disaster in Franklin County: A Public Health Simulation, 2006). The health personnel issue health advisories and allocate resources to match the needs of the disaster. This could include providing transportation to remove people from their homes during a flood. It is also essential that the health personnel communicates effectively with the public and media to provide updated information on how to obtain help, how to obtain basic necessities, potential health hazards and to reassure the people of Franklin that they are safe (Disaster in Franklin County: A Public Health Simulation, 2006). The public nurse’s role during a disaster involves helping patients in the emergency shelter for first-aid skills and administering medication. However more emphasis is being placed on population-based public health and disaster preparedness. Public health nurses have gained an increased knowledge about the community’s baseline health status, demographics, environment and exciting resources. Public health nurses now have an awareness of vulnerable populations in the community, who may be at risk in times of disasters. This includes the elderly, disabled, mental illness and non-speaking English residents (Berman, Erb, Kozier, & Synder 2006). The public health nurse will conduct door to door interviews. This is performed to complete a community assessment to determine who requires medical attention, who has any special needs, such as essential medications and medical equipment (oxygen, nebulizer, and dialysis) and if the community has sanitary food and water. The nurse must also provide imperative education to help keep the public safe, such as providing information about the local crisis call centers for additional care and support and local shelter. The nurse can refer them to proper resources such as social workers, counselors and shelters (Disaster in Franklin County: A Public Health Simulation, 2006). Chain of command The chain of command that was used in the Franklin County simulation includes the Incident Commander, Operations Section Chief, Medical/Health branch director, Public Health Groups, Public Health Nursing Supervisor and the Public Health Nurse. The Incident Commander is the decision- making final authority. The Operations Section Chief has the  responsibility for managing all operations, supervising organizations in accordance with the incident action plan and directs its execution. The Operation Section Chief also directs the preparation of operational plan, requests resources, makes expedient changes to the action plan when necessary and reports such to the incident commander (Wikipedia, 2013). The Medical/Health branch director will direct, supervise and evaluate work activities of medical and nursing. Public Health Groups will monitor health status and identify health problems, by investing health problems and health hazards in the community. They will evaluate the effectiveness, accessibility and quality of personal and population-based health services. Public Health Groups also develop policies and plans and enforce laws and regulations to protect the health and safety of the community. The Public Health Nursing supervisor is responsible for providing direction and assistance to the Public Health Nurse and evaluating their work (Wikipedia, 2013). The Public health nurse communicates directly to the County Public Health Director who is Zachary Burke. Zachary Burke works under the Operation Section Chief who is Rebecca Brower. Rebecca Brower directly speaks to Chris Newhouse, who is the EOC Commander. The Public Health Nurse will also collaborate with other specialists such as epidemiologists, biostatisticians, environmentalists, social workers and such during a disaster (Disaster in Franklin County a Public Health Simulation, 2006). The Community Nurse has many available resources to the Franklin community when he or she encounters a problem that is not within her scope of practice. A social worker can help individuals who are experiencing problems associated with housing, unemployment and finances. A social worker can also  refer individuals suffering from emotional distress to a counselor. An environmental Health Specialist can help maintain a safe environment by identifying potential environmental problems such as a gas leak or chemical spill. They can help educate the community on safety hazards and find solutions to eliminate any threat to the public by monitoring any possible dangers or environmental threats to the community (Disaster in Franklin County a Public Health Simulation, 2006). The American Red Cross can provide many resources that can help ease the community’s suffering caused by a disaster. The American Red Cross offers a great deal of emergency assistance such as shelters, cleaning supplies, comfort kits, first aid, food, clothing home repairs, household items, medical supplies, emergency transportation and etc. The American Red Cross can also provide referrals to the government and other agencies providing disaster assistance. Another resource that could benefit the community is the Federal Emergency Management Agency. This organization provides disaster assistance to individuals or families whose property has been damaged or destroyed and whose losses are not covered by insurance. Actions by the Public Health Nurse The first residence that the nurse performed a door to door interview was a man named Matt Westlund. Matt Westlund begins to tell the Public Health Nurse that his basement is flooded and the shelf in his shed had collapsed which caused all types of chemicals to spill. Mr. Westlund is seeking help on how to clean this chemical mess up. The public Health nurse responsibility is to seek help from an Environmental Health Specialist (EHS). The EHS will assess and determine the most appropriate way to clean up the house held hazards waste. The nurse must insist that Mr. Westlund does not attempt to clean up this mess and to wait until the Environmental Health Specialist arrives. The Public Health Nurse must provide Mr. Westlund  with information regarding how to clean a flood up (Disaster in Franklin County a Public Health Simulation, 2006). The second resident is women named Susan Fuhr. Susan is extremely frustrated and annoyed. This household is currently lacking the basic supplies such as electricity, diapers, water and baby formula. The Public Health nurse can give Mrs. Fuhr the option for her family to stay at a shelter for a few days where there are hot meals, electricity and plenty other supplies. If Mrs. Fuhr refuses to go to the shelter she can then refer them to social services. A social worker can help provide the Fuhr family with the proper resources to help Mrs. Fuhr take care of her newborn baby and the Public Health Nurse can provide them with one week of supplies (Disaster in Franklin County a Public Health Simulation, 2006). Rosario Alvarez is a Spanish speaking woman who was unable to answer the nurse’s questions because of a language barrier. Mrs. Alvarez requires Spanish materials on safe food, water and a generator. At this time there is no urgent matter that needs to be addressed. The  Public Health Nurse can arrange for a translator to make a visit with this family within a week to address safety regarding food, water and the generator (Disaster in Franklin County a Public Health Simulation, 2006). Jason Fugate has a history of hypertension and currently ran out of blood pressure medications. The Public Health Nurse’s priority is to find out Mr. Fugate’s medical history and to take his blood pressure. If his systolic blood pressure is greater than 150mmHg, Mr. Fugate will be advised to leave his home and go to the shelter where his antihypertensive medication can be administered. Since Mr. Fugate blood pressure is 112/73, I would arrange his medication to arrive by the next day (Disaster in Franklin County a Public Health Simulation, 2006). It is important that Mr. Fugate is informed on his  options and allows him to make his own decision. Mr. Fugate must be educated on the signs and symptoms of hypertension and when to seek medical attention. The public nurse must also make sure that he has the basic essentials such as clean water, food, electricity and a working phone line in case of an emergency. It is important that the nurse will follow up with all residents to make sure their issues were addressed. Addressing the community’s fears After the disaster, the community nurse must be willing to provide physical and emotional comfort to all the residents of Franklin County. The residents will suffer from anxiety, fear, sorrow and post-traumatic stress disorder. The community will be mourning the loss of their  loved ones and the loss of their valuables such as their homes and treasured items such as pictures. It is important that the community nurse offers guidance and support to these families by offering resources and making referrals specific to each family’s needs. The key to any recovery from a disaster is providing the community with the appropriate resources to help them rebuild their life. The basic resources include food, shelter and safety. Other important resources are family and friends. The community nurse can educate the community members on how to cope, use others for support and how to get further help if needed. It is essential that the community nurse reassures them that they are safe and in good hands. The community nurse must allow them to verbalize their concerns, opinions, and needs to help them with the healing process. The nurse must be calm, compassionate, and confident in order to help this community move forward and feel safe. Nursing personnel preparedness The first priority of the nursing personnel is to understand what his or her role is during an emergency crisis. They must be competent with their nursing skills and have the appropriate knowledge regarding an emergency response plan. The nurse must be educated on disaster preparedness and protocols to be able to respond adequately to a large disaster (Berman, Erb, Kozier, & Synder 2006). The Nursing personnel must also be aware of their community disaster plan and the warning signs associated with natural disasters in that specific area. It is important that they learn the local and state resources, so that they can make referrals to people when a disaster strikes. It is extremely important that the nurse is able to problem solve, critically think, and be able to work independently under stressful situations with very little resources and equipment (Berman, Erb, Kozier, & Synder 2006). The nursing personnel must understand the chain of command, the lines of authority, and communication during an emergency. They must be familiar with the potential health conditions that could develop during and after a disaster. Nurses must take an active role in participating in a disaster training program and emergency drills. They must be aware of standard personal protective equipment and when it is required. An extensive knowledge of infection control and barrier precautions will help the nurse prevent the spread of infection (Berman, Erb, Kozier, & Synder 2006). The nurse should first form a task force that includes a civil defense officer, private relief organizational representative, city/county officials, political leaders and media representatives. Together, the task force should involve the American Red Cross who has the expertise in guiding and developing the disaster plan. The disaster plan should include supplies, equipment, transportation, shelter, human resources, government officials, emergency and disaster specialists, weather specialists, recovery, evacuation plan and supportive care (Berman, Erb, Kozier, & Synder 2006). Nursing personnel must also be able to implement the four phases of the emergency management when a disaster occurs. This includes preparedness, response, recovery and mitigation. Nurses need to use nursing judgment to make decisions such as, where resources will be used and triaging patients to the appropriate level of care. The nursing personnel could be prepared to help in responding to large scale emergencies by taking Incident Command System (ICS) certification courses. These are provided by the National Incident Management System (NIMS) and the Federal Emergency Management Agency (FEMA). The ICS provides education to nursing personnel regarding emergency preparedness, incident management, and emergency response during a disaster. This is an excellent opportunity for the nursing personnel to gain knowledge and skills needed to serve their community efficiently and effectively during a natural or man-made disaster (Emergency Management Institute, 2013). Nurses can also benefit from taking the Integrated Emergency Management Course (IEMC), offered by the Emergency Management Institute (EMI) branch of the FEMA. This course provides emergency related scenarios that help test the nurse’s knowledge, awareness, flexibility, leadership, decision-making, and interpersonal skills under extreme pressure in the Emergency Operations Center (EOC) environment. After completion of the IEMC training for emergency preparedness, nurses will be able to apply their new skills, abilities and knowledge when a disaster strikes. This will also allow nurses to respond effectively under stressful situations (Emergency Management Institute, 2013). Another program that can benefit nursing personnel is the National Fire Academy (NFA). This course provides education and training in hazardous materials, emergency response to terrorism, arson prevention, detection, community risk reduction, fire prevention and protection (Emergency Management Institute, 2013). In addition, the National Disaster Management System also developed an organization, which is called the National Nurse Response Team (NRRT). This was established to provide additional resources during a disaster. This program is made up of a team of volunteer nurses that help during an emergency. Nurses within this program are certified and must stay current with training in order to provide help during a disaster. The training includes bioterrorism, biologic warfare, and disaster response (Public Health Emergency, 2009). Nurses that are not interested in becoming certified for disaster preparedness should then consider continuing education units (CEU) disaster relief training. This will at least provide a nurse with the basic knowledge to help serve their community if an emergency situation does occur. References Berman, A., Kozier, B., Erb, G., & Synder, S., J. Fundamentals of Nursing Concepts, Process and Practice. (2006). Upper Saddle River, New Jersey. Disaster in Franklin County 12 Disaster in Franklin County a Public Health Simulation. 2006. Retrieved from: https:// cpheo1.sph.umn.edu/fcs/index.asp Emergency Management Institute. 2013. Retrieved from: http://training.fema.gov/IS/NIMS.aspx Public Health Emergency. 2009. Retrieved from: https://www.phe.gov/Preparedness/responders/ ndms/teams/Pages/nnrt.aspx Wikipedia. (2013). Incident Command System. Retrieved from: http://en.wikipedia.org/wiki/ Incident_Command_System

Euthanasia Report and Recommendations - 1792 Words

EUTHANASIA Presented by Scott McCulloch 27 October 2012 2. Table of Contents Page 1. Title page 1 2. Table of contents 2 3. Summary 3 4. Introduction 4 4.1 Objective 4 4.2 Background 4 4.3 Methods of Inquiry 4 4.4 Definition of Terms 4 5. Reasons Supporting Euthanasia 5 5.1 Suffering 5 5.1.1 Right to Refuse 5 5.2 Life Support 5 5.3 Public Opinion 6 6. Reasons Against Euthanasia 7 6.1 Loss of Autonomy 7 6.2 Conflict of Interests 7 6.3 ‘Slippery Slope’ 7 7. Conclusion 8 8.†¦show more content†¦Allowing someone to choose when to die, in the face of intolerable pain, is seen by South Australian Voluntary Euthanasia Society (SAVES) as the most dignified and compassionate remedy to end suffering (South Australian Voluntary Euthanasia Society 1995). Therefore, present legislation allowing patients to refuse treatment does not help them to die with any dignity. 5.2 Life Support The cost of healthcare has risen dramatically and shows every sign of continuing to do so (Australian Psychological Society n.d.). The Australian Psychological Society claim that for many, the improper use of life support systems to temporary lengthen life, without any improvement in the quality of life, can be used as a good argument for euthanasia (Australian Psychological Society n.d.). Medical policy and hospital practice means decisions are already being made about who qualifies for life support. This implies an already covert practice of euthanasia (Chaney 2001). 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